Healthy ecosystems and environments are necessary to the survival of humans and other organisms. Environmental Sustainability can be defined as the maintenance of the factors and practices that contribute to the quality of environment on a long-term basis. It is the rates of renewable resource harvest, pollution creation and non-renewable resource depletion that can be continued indefinitely without reaching the alarming threshold. Every human being on earth has responsibility and accountability towards the environment and this planet. A major concept towards environmental accountability has been the adoption of triple bottom line i.e. Reduce, Reuse and Recycle.

Economic growth today is very much environmentally degrading in its nature. Environmental sustainability is now implied in the context of sustainable economic growth while sustainability refers to the ability to continue a defined behaviour indefinitely. There are various definitions in different contexts. For example, in case of renewable resources, the rate of harvesting should not exceed the rate of continuing yield. In case of pollution, the rate of waste generation should not exceed the environmental absorption capacity. In case of non-renewable resources, the depletion of these resources should make that resource scarce.

A triple bottom line measures a company’s degree of social responsibility, its economic value and its environmental impact. The Triple Bottom Line of sustainability addresses reduced environmental impact, improved social impact, and increased economic impact. Sustainable organizations are constantly working towards balancing their triple bottom line. There is a common mantra that many of us were taught as children but do not always think of on a daily basis. The mantra is reduce, reuse, recycle, otherwise known as the three Rs. Over the last half century, the amount of waste created per person in the United States has almost doubled. The concept and promotion of the three Rs was created to help combat the drastic increase in solid waste production.